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Recruiter: Ciarán A Gallagher

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Marketing Manager

Permanent
Ireland
Up to €45000 per annum Pension, bonus, expenses, other


Marketing Manager


Our client is seeking a dynamic Marketing Manager to develop and deliver strategic marketing campaigns, rebrand, manage social channels, and build out the marketing function. This is a fast-paced, full-time role that will require strong commercial acumen, creativity, and a focus on delivering results. The ideal candidate is data-driven, strategic, analytical, well-organized and a clear written and oral communicator. This is a national role and be fully remote. 5-7 years results driven digital marketing experience is essential with a leading agency or within a dedicated digital marketing team. Working within the Hardware or DIY industry is a distinct advantage.

Responsibilities

  • Strategic marketing plan and budget development
  • Implementation of marketing initiatives and promotions to deliver a superior customer experience.
  • Design and implement the marketing and business development strategy in line with the Strategic Plan
  • Promote communication to the management teams to ensure shared understanding of go-to-market strategy and programs
  • Brand & communications management
  • Implement and monitor effectiveness of marketing initiatives, including advertising, website development, update the marketing tools
  • Market research and analysis
  • End-to-end management of all marketing channels including local area marketing, website, search, email, social media & advertising
  • Building and maintaining relationships with retailers to drive sales
  • Building & maintaining key stakeholder, community & agency relationships to effectively market the centre
  • Analyse the CRM and proposing creative digital marketing initiatives to drive revenue, member awareness and usage of services and member growth
  • Maximising profits and identifying potential savings to drive ROI
  • Monthly centre performance and campaign insights reporting
  • Design and Engineering to determine the international product strategy and influence the product roadmap


Qualifications

  • Third level degree in Marketing with Digital Marketing or Digital Marketing
  • Experience in website content writing, maintenance and updating, SEO
  • 5 years in Marketing Agency or dedicated Digital marketing team within the Hardware sector preferably
  • Experience in lead generation - Inbound Marketing, email marketing and quantitative research techniques.
  • Experience in product marketing fundamentals including customer insights and segmentation, positioning and messaging, pricing, and leading go-to-market campaigns.


What's on offer

  • Salary DOE
  • Bonus
  • Pension
  • Expenses
  • Fully remote
  • Full career ownership



At Wallace Myers International Recruitment Agency we specialise in sourcing professionals for key industries and services. See our website for more details.

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This position was pPosted on 16 Apr 2021

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